EO Perth Presents : Geoff Kwitko’s AI Strategy Event: A Game-Changer for Business Owners

EO Perth Speaker Geoff Kwitko

As an EO Perth member, I’ve had the opportunity to attend some amazing events, but the recent “Develop an AI Strategy” session with Geoff Kwitko really stood out. For those of you who couldn’t make it, I wanted to share my experience and the valuable insights I gained from the event, especially considering how fast AI is transforming the way we do business.

Let’s be honest—AI can feel a bit overwhelming. It’s one of those topics that you know is important but don’t always have the time or mental space to fully dive into. That’s exactly why I was excited about this event. Geoff Kwitko, an AI expert, broke it all down in a way that made the possibilities (and challenges) feel approachable, even for someone like me who isn’t tech-savvy. He covered a wide range of AI tools and emphasized that AI isn’t just a buzzword—it’s a strategic advantage if you know how to use it right.

It’s All About the Prompts

One of the biggest takeaways for me was the importance of prompts when working with AI tools like ChatGPT. Geoff likened it to briefing a consultant: if you want great results, you need to provide rich, detailed inputs. It’s not about asking vague questions and expecting magic. Instead, you have to think carefully about how you frame your requests.

For example, if you’re using AI to draft emails or generate reports, the better the context and detail you provide, the more tailored and useful the output will be. That was a real eye-opener for me, and I immediately started thinking about how I could apply that to my own business. But Geoff also gave a word of caution—AI isn’t perfect, and it’s not a one-size-fits-all solution. He encouraged us to do our homework before diving in headfirst.

Creating CustomGPTs—The Next Step in AI Evolution

Now, here’s the part I found really exciting: CustomGPTs. I had no idea this even existed before the event, but Geoff explained it brilliantly. A CustomGPT is essentially a tailored AI system that learns from your business’s own processes, documents, and unique needs. Geoff did a live demo and showed how quickly you can create one. I could see the gears turning in everyone’s heads—imagine having an AI that not only understands your business but actively supports your team in real-time. It felt like seeing the future unfold in front of us.

The Value of EO Perth Events

What really struck me is how much these events help us as EO members not just to learn but to actually apply that knowledge. It’s not just about theories or high-level overviews—there’s always  practical takeaways, and this event was no different. Whether you’re a business owner looking for leadership training in Perth, CEO peer support, or executive management advice, EO Perth creates a space where we can all share insights and learn from each other.

This AI event wasn’t just a lecture; it was an interactive, hands-on experience that gave us the tools to start implementing AI strategies right away. It’s that peer support and access to cutting-edge knowledge that makes EO Perth so special.

Why You Shouldn’t Miss the Next Event

If you couldn’t make it to this one, don’t worry—there’s always another opportunity to learn and grow with EO Perth. AI is moving fast, and events like these are the perfect chance to stay ahead of the curve. Whether it’s through our business owner networking events, CEO programs, or executive management groups, there’s so much value in being part of this community.

This was such a great reminder of how EO Perth consistently delivers value to entrepreneurs and business owners. Whether you’re looking for leadership groups in Perth or executive management support, you’re always in good company here!

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